Rusty Robertson is an award-winning marketer and fundraiser who has generated over $500 million for her business clients in the 25 years of running her own companies, RPR & Associates and The Robertson Schwartz Agency. Through her philanthropic work she has raised over $300 million and is co-founder of Stand Up To Cancer, the initiative designed to raise funds for accelerated cancer research. Rusty has co-produced Stand Up To Cancer’s three history-making televised events and spearheads the marketing, branding, and promotional initiatives. Advertising Age Magazine honored her as one of the Top 100 Marketers. Success Magazine named Rusty one of the most successful entrepreneurial women in the United States. In addition, Success Magazine’s year-end issue featured Robertson and her company as one of America’s Super 8 Companies.